New Advertising Strategies

Hello California Cannabis Industry Professionals!

 

Well, those are some mighty interesting emergency regulations that came out recently, the long awaited and anxiously anticipated! What kind of changes will impact your current business practices? A lot of changes, expensive changes lay ahead for many. We were especially intrigued with the following:

 

BUSINESS AND PROFESSIONS CODE – BPC, DIVISION 10. Cannabis

26151

(b) Any advertising or marketing placed in broadcast, cable, radio, print, and digital communications shall only be displayed where at least 71.6 percent of the audience is reasonably expected to be 21 years of age or older, as determined by reliable, up-to-date audience composition data.
(c) Any advertising or marketing involving direct, individualized communication or dialogue controlled by the licensee shall utilize a method of age affirmation to verify that the recipient is 21 years of age or older before engaging in that communication or dialogue controlled by the licensee. For purposes of this section, that method of age affirmation may include user confirmation, birth date disclosure, or other similar registration method.
(d) All advertising shall be truthful and appropriately substantiated.

 

This is where we, Femme Nuri, can help! As a secret society we are a vetted membership organization requiring age and eligibility making Femme Nuri an ideal platform to assist you in your advertising needs. Be advised you must be in proper legal standing, testing compliant, high quality and well branded to be eligible to advertise with Femme Nuri. With our private membership social media platforms and video channel we offer exclusive access to a demographic of women with interest and disposable income. Stop marketing to other industry professionals and start reaching your future clients and consumers.

 

If you are interesting in building your business while supporting women please contact us at info@femmenuri.com today!!!

 

Sponsorships and Custom Collaborations available.